Bengaluru | Mumbai: Anheuser-Busch InBev and Heineken, the world’s biggest brewers, are launching non-alcoholic beer of their flagship brands in India that will compete with beverages of cola giants Coca-Cola and PepsiCo on supermarket shelves and restaurants.
United Breweries (UB), controlled by Heineken, is launching Heineken 0.0, a zero-alcohol version of the beer brand, while AB InBev will roll out Budweiser 0.0 next week across the country.